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Diana V. Almeida culturalindustries.flul@gmail.com Calendário e avaliação Janeiro 29 Apresentação da docente e dos alunos. Métodos de trabalho e blogue da cadeira. Programa e bibliografia. Calendário e sistema de avaliação 31 Cultura VER Advertising and Cultural Complexity : Veda Partalo at TEDxUConn 2013 https://www.youtube.com/watch?v=HhzvEBJ9fEA Fevereiro 5 LER Peterson, Richard A. and N. Anand. “The Production of Culture Perspective”, Annual Review Sociology , 2004. 30: 311-334. 7 Peterson 12 Identidade e media LER McLuhan, Marshall. “Ads: Keeping Upset with the Joneses”, Understanding Media: The Extensions of Man . 1964. 250-257. https://www.robynbacken.com/text/nw_research.pdf + --- The Medium is the Massage: An Inventory of Effects . 1967 PDF https://docs.google.com/file/d/0BwyDePyHbx1RMzdjMGUxZjctZTI2MC00NTNiLTg1YWYtY2U2YzNjZjBkODJl/edit?hl=en_US Vídeo https://www.youtube.com/watch?v=cFwVCHkL-JU 14 VER